Graphic Designer Job Description and Future Outlook
December 17, 2013
•General, Graphic & Comm. Design
• 0 Comments
So, you want to be a graphic designer? Like many people, you're probably wondering about the job market. Are you likely to have a job when you graduate? Will your time and training be worth the investment? Will your education fit the graphic designer job description?
The good news is that, according to the Bureau of Labor Statistics (BLS), the job outlook for graphic design is bright. It's a fast growing industry, and jobs are expected to increase by 13 percent by 2020. Entry-level positions are expected to be readily available, but senior graphic designer positions will be more competitive.
According to the BLS, graphic designers within the specialty field of computer systems design and related services will have the most employment opportunities, with the sub-field expected to grow by 61 percent. Employment opportunities within design services is expected to increase by 27 percent. Opportunities within the advertising and public relations field is expected to increase by 17 percent, but employment positions within the printing industry will only increase by 2 percent.
It's not like the graphic designer job description has changed, so why is there such a big increase within computer systems and related design? Graphic designers will be needed to create designs for the Internet, videos and portable devices such as smartphones and tablets. If you're interested in working in that growing field, focus on learning traditional graphic design principles for print and the Web. You should also enroll in classes that focus on design for interactive media and Web-based devices. Although jobs will still be available in advertising and print media, according to the BLS, more jobs will be available for graphic designers with website and interactive media experience. Those with these skills will have more employment options and will be better able to compete among others in the industry.
Don't forget that freelancing can be a very lucrative opportunity for graphic designers. Self-employed graphic designers made up 29 percent of the industry in 2010. It requires a different approach than working as a designer for an established company. You need to be motivated to find clients and complete the work on deadline, and you also need to have a good mind for business to be able to manage the other aspects of freelancing, such as banking and taxes.
Regardless of your choice, graphic design looks set to be a strong field in the coming years, with plenty of growth and new opportunities arising thanks to new media opportunities replacing traditional ones.
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